OTTO Market
Sell on OTTO Market. Best for established companies selling furniture, home and living, fashion, electronics and sports goods to German shoppers on otto.de.
Quick facts
Seller fees
Monthly basic fee of EUR 99.90 plus VAT, charged from the month after technical activation even with no sales. Commission per sold product by assortment, calculated on the sale price including VAT: from 7% (electronics, PC components) to 22% (jewellery), with price-tiered rates in some categories. OTTO states these rates include the 2.7% payment fee. Food and pet food are 10% from 1 July 2026. Commissions are invoiced weekly.
Checked 2026-09-14.
How to start selling
Apply through otto.market. You need a company with a German, Dutch, Polish, Austrian, French or Spanish legal form and its own VAT ID; small businesses under section 19 UStG cannot join. You must offer German-speaking customer service, ship from Germany or EU warehouses, and provide WEEE, packaging (ZSVR) and beneficial owner details.
Seller questions
OTTO charges a monthly basic fee of EUR 99.90 plus VAT, starting the month after your account is technically activated, whether or not you sell. Each sale also carries a commission set by assortment and calculated on the price including VAT, ranging from 7% to 22%. OTTO says the rates include a 2.7% payment fee.
Sellers need a company with a German, Dutch, Polish, Austrian, French or Spanish legal form, such as GmbH, BV or SARL, and their own VAT ID from their home country. Small businesses under section 19 UStG are excluded. Companies based outside Germany must use the OSS procedure. German-speaking customer service is required.
OTTO deducts fees and commissions from your sales revenue on a central settlement account. The balance is paid out weekly, always on Thursdays, with a due date of 14 days. The basic fee is also settled from this account once enough sales revenue is available.
The OTTO Market contract can be terminated at any time with one month's notice to the end of the month. The monthly basic fee of EUR 99.90 plus VAT keeps applying until the contract ends. Remaining balances on the settlement account are paid out through the normal weekly Thursday payout run.
Sellers must accept returns in Germany or in selected EU countries: Denmark, France, Italy, the Netherlands, Austria, Poland, Spain and the Czech Republic. For returns to warehouses in Germany you can use Hermes, DHL or GLS. For returns to other EU countries, only DHL can be used.
Registered sellers submit questions as tickets through the Partner Help Desk in the OTTO Partner Connect portal. OTTO says responses usually come within 24 hours on working days. Prospective sellers can find answers about fees, requirements and billing in the public FAQ on otto.market before they apply.
OTTO asks for details of the applicant, legal representatives and beneficial owners above 25%, the full company name and address, and a SEPA business bank account. It also checks WEEE registration, packaging registration with ZSVR, FSC status and electrical take-back duties. Sellers must accept OTTO's sustainability declaration, which bans items such as real fur and angora.