Tradebyte
Tradebyte is a European software company that connects fashion and lifestyle brands and retailers to online marketplaces. Zalando bought all of Tradebyte in May 2016, and Tradebyte kept operating as its own company.
Tradebyte is a European software company that connects fashion and lifestyle brands and retailers to online marketplaces. Zalando bought all of Tradebyte in May 2016, and Tradebyte kept operating as its own company. Its TB.One platform sends product data, stock, prices and orders to more than 90 marketplaces in over 35 countries, including Zalando, ABOUT YOU and eBay. It also offers TB.Market for companies that want to run their own marketplace, TB.360 analytics, and professional services such as product data onboarding. Zalando lists Tradebyte as its preferred integrator. Tradebyte works mainly with brands and larger retailers, and pricing is only available by contacting its sales team.
Key features
- TB.One: central product data, stock, price and order sync to 90+ marketplaces
- Preferred integrator for Zalando (including ZFS and ZEOS) and ABOUT YOU
- eBay connection for listings, inventory, pricing and orders
- AI-assisted product data onboarding and attribute mapping
- TB.Market for retailers that want to run their own marketplace
- TB.360 analytics and dedicated success managers
FAQ
Yes, Tradebyte is active. Zalando acquired 100 percent of Tradebyte Software in May 2016, after the two companies had worked together since 2012. Tradebyte kept running as a separate company under its own management. In September 2026 its website was live and Zalando's partner site still named Tradebyte as its preferred integrator.
Tradebyte does not publish prices. Review site OMR Reviews notes that the provider shares no price information, and Tradebyte's own website only offers a contact form for quotes. Costs depend on your setup, such as the number of marketplaces, products and services you need. Expect a sales call and a custom offer rather than a self-serve plan.
Tradebyte says it connects to more than 90 marketplaces in over 35 countries, with a focus on fashion and lifestyle in Europe. Key channels include Zalando, including Zalando Fulfilment Solutions and ZEOS, ABOUT YOU and eBay. Its site also mentions connections with shop systems such as Shopify, Magento, BigCommerce and WooCommerce.
Yes. Tradebyte's eBay page says its TB.One software lets you enter product information once and send it to eBay and other marketplaces, with automatic inventory and price sync and order management from one place. It highlights European eBay sites such as Germany, the UK, France, Italy and Spain, and it offers optional account management help.
Zalando owns Tradebyte and names it its certified, preferred integrator. Zalando's partner university says Tradebyte covers all active Partner Program markets and services, gets first access to new markets when they launch, and connects to Zalando Fulfilment Solutions and ZEOS. Brands can use it to reach Zalando and other marketplaces from one system.
Tradebyte targets fashion and lifestyle brands, retailers selling on many marketplaces, and companies expanding across borders. Reviewers on OMR Reviews praise fast integration of product processes, broad marketplace reach and a responsive support team. Common complaints are complex category and value mapping with many clicks, limited data editing, and documentation that is sometimes out of date.
New customers use the contact form on Tradebyte's Get in touch page, which asks for name, business email, country and a message. Existing customers can use the Tradebyte Help Center at help.tradebyte.com and their assigned success manager. The website does not list a public phone number or support email. Tradebyte is also on LinkedIn, Instagram, TikTok and Facebook.
Tradebyte does not offer self-serve cancellation on its website. It is sold through sales on individual agreements, and the contract terms are not published. To end the service, check the notice period in your contract, then contact your Tradebyte success manager or the Help Center in writing. Plan how you will move product and order feeds before the end date.
OMR Reviews lists alternatives such as ChannelPilot Pro, Productsup, ODOSCOPE, Hublify and ePages. For sellers focused on eBay and a few other channels rather than European fashion marketplaces, multichannel tools such as 3Dsellers, Linnworks and ChannelAdvisor (Rithum) are other options. Compare marketplace coverage, contract length and pricing before switching.
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