eBay Store Subscription

eBay's own Store Subscription gives your business an edge by providing a storefront on eBay and advanced marketing abilities.

eBay Store Subscription

eBay's own advanced marketplace tools help eBay sellers market, manage, and save on fees.

Store subscribers can create an eBay-hosted storefront where buyers can learn more about a seller's business and merchandise.

Marketing and merchandising tools exclusive to store subscribers help sellers build their brand with features that keeps customers coming back.

Save with an eBay Store:

All Store subscribers receive:

  • Unlimited insertion fee credits for auctions that end in a sale.
  • Up to 60% off final value fees.
  • Access to Promotions Manager.
  • Exclusive discounts to business services.

Anchor Store subscribers receive:

  • White-glove customer support by phone and email anytime.
  • The biggest discounts on insertion fees for listings.
  • A coupon for $150 toward eBay-branded shipping supplies.
  • A quarterly credit for $25 of Promoted Listings.

Management with Seller Hub

Exclusive tools only for eBay Stores subscribers.

Manage your Store and marketing right from Seller Hub and easily:

  • Tell buyers who you are and why they should buy your products.
  • Manage Promoted Listings to boost item visibility and reach more buyers.
  • Sell more items per visit by creating promotions and markdown sales & deals.

Relax with vacation holds

When it's time to step away, you've got the freedom to put your store and listings 'on hold.' Automatically add messaging to listings so buyers know when you're out and when you'll be back.

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eBay Store Subscription

FAQ

How much does an eBay Store subscription cost?

On a yearly plan, eBay Stores cost $4.95 a month for Starter, $21.95 for Basic, $59.95 for Premium, $299.95 for Anchor and $2,999.95 for Enterprise. Paying month-to-month costs more, for example $27.95 for Basic and $74.95 for Premium. Prices are for eBay.com.

How many free listings come with each eBay Store?

Each month Starter includes 250 free listings, Basic 1,000 fixed-price listings, Premium 10,000, Anchor 25,000 and Enterprise 100,000. Basic and higher also include free auction listings in select categories. Extra listings are charged an insertion fee that is lower on higher tiers.

How do I cancel my eBay Store subscription?

Go to ebay.com/sub/manage, or open Seller Hub, choose the Store tab and select Manage subscription. Find your Store subscription and click Cancel subscription. The cancellation takes effect on the first of the next month, and standard selling fees apply to new or renewed listings after that.

Is there a fee to cancel an eBay Store early?

Only for yearly subscriptions. If you cancel or downgrade an annual plan before its final calendar month, eBay charges an early termination fee equal to remaining months times the monthly fee, divided by 3. For example, six months left on Premium at $59.95 costs $119.90. Monthly plans have no termination fee.

What happens to my listings if I close my eBay Store?

Current listings stay active until they end or sell out. Once the cancellation takes effect on the first of the next month, eBay charges standard non-Store selling fees on new or renewed listings. If you only need a break, eBay suggests using Time Away instead of closing the Store.

What are the benefits of an eBay Store subscription?

Store subscribers get more zero insertion fee listings, lower final value fees in many categories compared with non-subscribers, a branded storefront, promotion tools such as markdown sales and coupons, quarterly shipping supply coupons on Basic and higher, and sales insights. Anchor and Enterprise add dedicated support.

Can I change my eBay Store level?

Yes. You can upgrade or downgrade from the Subscription Management page, and live listings stay live when you change levels. Downgrading an annual plan before its last month can trigger the early termination fee, so check your renewal date first.

Does an eBay Store still include Selling Manager Pro?

No. Since March 2022, new Store subscriptions do not include Selling Manager Pro. eBay moved most of its features, such as automated feedback, auto relist and sales reports, into Seller Hub for free. Sellers who had Pro access before that date kept its inventory features.

Ready to scale your eBay business? Start a Free Trial

No credit card required, cancel any time.

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