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As an eBay seller, when it comes to building a successful eCommerce business, attracting buyers is your #1 Job; and that's the easy part. Job #2 — getting those customers to come back and buy again — requires a little more thought and effort on your part, but the payoff for your business can be huge.
Just how much difference can repeat eBay buyers make to your bottom line? Consider this:
Moreover, a repeat customer is more likely to shop with you again and again. Here's another key statistic:
Repeat buyers on eBay are also easier to sell to:
Let me count the top two, fastest ways for you.
Due to the global pandemic, QR codes have exploded in popularity, including all kinds of retail uses. For example, eBay now includes a QR code on every eBay packing slip.
When scanned, it takes the customer straight to your eBay store, which is an easy way to encourage repeat purchases.
A proven strategy for driving repeat business is via email or eBay message follow-ups. For this to be effective, these messages need to be targeting with extreme specificity. They also need to use friendly, engaging language so as not to sound spammy or off-puttingly salesy.
3Dsellers offers eBay sellers an easy way to engage with buyers post-sale. In a matter of minutes, you can create customized emails and eBay messages that are automatically sent to your customer when they purchase, when you ship, and when they leave feedback. What's more, you can even set rules to send messages for only specific eBay items and categories to provide the targeting you need.
3Dsellers' eBay Auto Messages tool is so robust that you can personalize which eBay listings are shown to buyers in a cross-promotion email. For example, a customer who purchases women's apparel will be shown more women's clothing, where a power tool buyer is shown more power tools. This is particularly helpful for many sellers.
In short, getting a buyer is the first step in running a successful business on eBay. Turning that buyer into a happy (and loyal) repeat customer is step 2. By using QR codes and 3Dsellers' powerful Auto Messages, you can do exactly that.
Wouldn't you like to see an increase in repeat buyers on eBay?!