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Auctiva VS 3Dsellers - Which is the Best Listing Tool for eBay Sellers?

Both Auctiva and 3Dsellers are famous for listing, design, and eBay seller tools, but which one helps eBay sellers more?
Auctiva and 3Dsellers platform websites side by side
All images on this page from Auctiva & 3Dsellers have been acquired from their platforms and websites.
Auctiva is a common name among eBay sellers, and for good reason. They have helped many sellers enhance their business for many, many years. While they certainly do a great job at assisting some sellers today, over the years, it seems Auctiva's biggest strength is now it's brand name.

Auctiva's competitor, 3Dsellers, running 10 years strong, is a rival-leader in providing eBay software to large-volume/smaller merchants to boost eBay sales & expedite eBay management tasks. In fact, 3Dsellers has lead many sellers to abandon Auctiva’s ‘legacy-type’ tools and choose 3Dsellers as their Auctiva alternative.

In all, 3Dsellers' vast number of features far exceeds the abilities of managing one eBay account with Auctiva. (Click here to see the tools 3Dsellers has that Auctiva does not)  

There are certainly a few differences to consider as you choose a platform for your business though. If you're looking for an Auctiva alternative, or haven't used one/either of these services before, not to worry; below you'll find a comprehensive overview of each platform's abilities.
Auctiva -VS- 3Dsellers:
Quick compare links:

eBay Listing Design Templates

Auctiva has a step-by-step process (with separate settings pages) for editing and applying templates, where 3Dsellers is more ‘open,’ or, more free. Here’s a side by side comparison of the differences when editing and applying design templates with Auctiva and 3Dsellers:

Auctiva: Listing Templates

  • There are quite a few designs to choose from; some simply change colors.
  • Includes a decent variety of eBay design templates.
Auctiva eBay Listing Design Templates
  • You cannot customize the design colors/sections without HTML, only text.
  • To update shipping & payment details, you have to edit them in Settings.
  • To update shipping & payment details, you have to edit them in Settings.
Auctiva's eBay design template editor
  • To feature your other items, you must use Auctiva’s Scrolling Gallery feature.
  • You can customize the Scrolling Gallery in settings.
  • You can’t choose to promote individual listings, but you can choose “Newest” or “Random.”
  • The Scrolling Gallery will be the same for every listing and applied to all eBay items.
Auctiva's Scrolling Gallery for featured cross promoted items in eBay descriptions
  • You can apply/remove a template when creating or editing a listing only.
  • Once the Scrolling Gallery is turned on in Settings, it will be applied to all of your listings.
  • If you want to remove the Auctiva Scrolling Gallery from your listings, you’ll have to do it manually in the HTML
    (3Dsellers’ PHP Find & Replace feature can remove this)
Setting to choose an eBay Listing Template Design while editing a listing on Auctiva

3Dsellers: eBay Listing Designer

  • Great selection of quality eBay design templates.
  • Lots of different styles, two different designers.
  • ‘Classic’ designs have a sidebar.
3Dsellers eBay Listing Designer templates
  • Includes a drag & drop visual editor. (You don’t need to know HTML)
  • Two designers (Classic, and new) with different editors.
  • Editors let you move sections around.
  • Editors let you place video.
  • Editors allow unlimited image uploads.
  • New editor (not Classic) allows custom HTML/CSS anywhere.
3Dsellers eBay Listing Designer drag and drop editor with settings panel
  • Add individual items, or automatically select items from a category.
  • Customize your featured items inside each design template.
  • Use different cross-promoted items for different designs.
  • No extra settings page like Auctiva,
    just set it inside the designer.
3Dsellers automatic cross promote eBay items by store category
  • Easily bulk-select listings and apply/remove designs templates.
  • Can filter listings by category, title, price, & more.
  • Create rules to automatically apply designs to new listings.
  • Can also be applied while editing/creating items.
3Dsellers bulk apply and remove eBay Listing Designs
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

Create, Edit, & Import eBay Listings

Saving time with an easy-to-use eBay listing tool can be paramount to leading a successful business.
Here are a few main features Auctiva & 3Dsellers both have; and how they compare:

Create new eBay listings

The process of creating new listings from scratch is about the same on each platform, only with a different design.
A few feature differences include:
Auctiva has listing information grouped into sections with tabs on the left-hand side.
Auctiva create/edit listing page
However, 3Dsellers has navigation tabs on top, or you can change views to show all fields in a “tab-list" view.

3Dsellers also allows a second eBay category and a rich text editor for descriptions.
3Dsellers create/edit listing page with open eBay details tab

Bulk edit/revise eBay listings

Bulk revisions and listing edits are quite different on each platform.
Auctiva allows bulk revisions of up to 100-250 listings at once with a Find & Replace feature.

They also allow bulk select to change the price & quantity.
Auctiva bulk actions menu to revise eBay listings
3Dsellers allows you to bulk edit unlimited eBay listings with only a couple of clicks.

The menu of editable fields and actions is immense. The 'Bulk Actions' menu allows you to bulk edit/revise:
  • Price/Quantity
  • eBay/Store Category
  • Location/Policies
  • Design Templates/SEO
  • Find/Replace text & code
  • & even more actions
3Dsellers bulk actions for revising multiple eBay listings

Import/update listings via CSV

Both platforms allow bulk updating prices and quantities via CSV.
But, only one platform will import your listings with a CSV, and only one platform is creating an "Edit Anything" with CSV feature.
With Auctiva you can revise prices and quantities of up to 10,000 listings with a CSV.

At the time of writing this, Auctiva has not developed an “Import eBay Listings with CSV” feature, but says it’s coming soon.
Auctiva Import eBay Listings with CSV Coming Soon page
3Dsellers’ “Import CSV” feature will import an unlimited number of items to edit, save and/or publish.

You can also upload CSVs to update prices and quantities.

3Dsellers is also currently developing an “Edit anything” feature to update description, item specifics, and more. -June 2020
Import to eBay CSV mapping screen on 3Dsellers

Drafts/Catalog folder for listing templates & old listings.

Each platform includes a feature for creating listing templates and drafts to publish later.
One is more powerful and easy to use than the other. Can you guess which one?
Auctiva has a feature called "Catalog" that allows you to create listing templates to save and publish later. 
Screenshot of Auctiva Product Catalog
3Dsellers has a folder called "Drafts" that can be used to save eBay item listing templates and presets.

Unlike Auctiva, you can publish drafts to any eBay account (that you have connected to 3Dsellers,) and add organization 'tags' to use in custom filters.
Draft listings templates folder on 3Dsellers platform
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

eBay Email Marketing

Auctiva and 3Dsellers both have eBay Email Marketing features to boost eBay sales and customer service.

Each platform also allows you to create message templates that will send to your buyers automatically.
Auctiva and 3Dsellers eBay email marketing messages side by side
Emails from both platforms also cross-promote your other eBay items (to help encourage repeat buyers.)
Auctiva dn 3Dsellers eBay email marketing featured cross promoted products side by side
Auctiva eBay email marketing settings
Both platforms can automatically send emails based on transaction events.

Auctiva allows sending emails for Order Confirmation and Order Shipped:
On the other hand, 3Dsellers allows sending messages for numerous other events: 

- Item Sold,
- Item Shipped,
- Delayed Handling Time, and
- Feedback Received

Staying in contact with your buyers during these events provides your customers with top-quality service.
3Dsellers eBay automatic email sending events list
BONUS: Not only does 3Dsellers have more events to send a message for, 3Dsellers also allows you to
  • send messages for certain items,
  • customize which items you cross-promote in emails,
  • send via eBay messages,
  • send digital goods codes,
  • add social buttons,
  • and more.
Plus, if you need to send different messages for different items, with 3Dsellers you can. Auctiva will make you use a ‘default email template’ for all of your items.
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

SEO Abilities

Search Engines are how your store and items are found.

Some buyers will find you on eBay search, or even big search engines.
It's best to have your listings optimized for both.

Auctiva: Search Engine Optimizer

Auctiva’s SEO Tool will find listings that it thinks could use more item specifics.

(3Dsellers provides this automatically in an “optional specifics” section when editing a listing)

You can select/type item specifics and apply them to your listings.
Auctiva Search Engine Optimizer Tool for eBay item specifics

3Dsellers: SEO

Your success in getting organic leads doesn’t just rely on eBay’s item specifics (as Auctiva might lead you to believe.)

There are other aspects of professional SEO to get you found on normal search engines as well as eBay.

With 3Dsellers, you can add “metadata” that Google/Bing/Yahoo uses when finding search results. And, you can easily customize your mobile description for even better search rank.
3Dsellers SEO settings for metadata tags and eBay mobile description
  • Meta Tags
  • Meta Description
  • Image Alt Tags
  • Custom Mobile Descriptions
Not to mention, you can bulk select items and apply SEO data to hundreds or thousands of listings at once.
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

Website

Both platforms offer an external website to display your eBay products. Auctiva offers a feature called “Storefront,” where 3Dsellers offers a “Webstore.”
Other than the style of the web-templates,
the most critical differences are 3Dsellers features (that Auctiva lacks):
  • social links,
  • custom item sorting,
  • multi-language settings,
  • and allows you to apply custom code
    (Google Analytics, Facebook Pixel, meta data, CSS etc)
3Dsellers eBay Webstore templates
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

Image Hosting

Auctiva’s pricing plans include a limited amount of image hosting.

Conversely, 3Dsellers image hosting is 100% unlimited with every subscription. Every image you upload to 3Dsellers is kept permanently until you delete it.
Auctiva Image Hosting pricing
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

Settings

Auctiva: Settings

Auctiva has a serious settings organization problem.

Auctiva's settings for each tool are spread throughout their menus and pages where it can be very time-consuming to navigate.

You must click different links in a settings menu, then visit different pages to accomplish anything.
Auctiva Settings Menu and Page

3Dsellers: Dynamic Tools Settings

However, 3Dsellers keeps all of your settings on one dynamic page for each tool.
3Dsellers eBay Email Marketing settings tab
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

3Dsellers Extra Tools

For about the same price for most sellers, 3Dsellers provides an extensive list of extra eBay software.
There are so many opportunities to boost and manage your eBay business with these tools:

CRM & Helpdesk

Turn eBay messages into support tickets, auto-reply, and manage orders and cases.
3Dsellers eBay CRM & Helpdesk with order and buyer details messaging system

Feedback Reminder

Boost your feedback score and seller status.
3Dsellers Feedback Reminder dashboard chart

GTC Automation

Automatically end and/or relist items based on custom rules.
3Dsellers GTC Automation rules to end and auto relist eBay fixed price items

Inventory Manager

Hide your real quantity from eBay in a warehouse and restock after every sale.
eBay listing with "Only 1 left" message

Shipping Tracker

Advanced tracking, alert buyers via email/eBay message, and provide a custom tracking page for your buyers that cross-promotes your other items.
3Dsellers eBay Shipping Tracker dashboard

Facebook Store

Display/link your eBay items to your Facebook business page.
eBay Facebook Store by 3Dsellers

PDF Catalog

Create catalogs of your listings to print or share via URL.
3Dsellers PDF Catalog to showcase eBay Items

Image Editor

Live edit product photos and publish changes directly to eBay.
3Dsellers live eBay Image Editor
Quick links:
Listing Design TemplatesCreate/Edit/Import ListingseBay Email MarketingSEO AbilitiesWebsiteImage HostingSettings3Dsellers Extra ToolsPricing & Conclusion

Pricing & Conclusion

Surprisingly, the cost of each platform is relatively similar for most sellers. Even with all the features of 3Dsellers, they’ve managed to price their services right.
The sheer power and vast ability of 3Dsellers tools has become a popular eBay tool provider for seasoned eBay experts and beginners alike. toward the time-saving, sales boosting opportunity they provide.

Auctiva on the other hand has had it’s run. Would it be reasonable to think Auctiva is “out dated” eBay software now?

For the reason of so many powerful tools and user-friendly interface, 3Dsellers is hands-down the winner. If you want to fully jumpstart your business, are looking to cut down on work-time, or looking for an alternative to Auctiva, 3Dsellers is the way to go.
3Dsellers logo with "best award" badge

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